Founded in 1995, SportsDirect Inc. provides comprehensive sports content and services to small, medium and large companies including USA Today, MSNBC, Newsday and Sirius Satellite Radio. The innovative SportsDirect "Customer First" approach, along with a rapidly expanding breadth and depth of coverage, is easily integrated and quick to deploy.

SportsDirect content includes a five-part offering consisting of real-time scores and statistics for all sports, a suite of fantasy sports contests, sport news feeds, sport photos and professional services including application development and marketing optimization.