Covers.co.uk and Trinity Mirror Group, the UK’s largest newspaper publisher, partner to deliver extensive football coverage:
Two of the largest providers of online sports information in the UK and Ireland join to bring high quality, updated statistics and analysis to football fans.
February 7, 2006GALWAY, Ireland
Covers.co.uk today announced it would supply the Trinity Mirror Group with in-depth sports information for several of its online brands. The deal is the first of it’s kind for Covers.co.uk, which will provide the latest football statistics, injuries, match previews and latest odds for the English Premiership, the SPL and the Champions League. The online version of The Daily Record will be the first to receive content, followed by the Daily Mirror and Daily Mail.
The Trinity Mirror Group is the UK's largest newspaper publisher with a portfolio of more than 500 media brands. This includes five national newspapers, 240 local and regional, four sports titles as well as over 100 websites and a variety of magazines, directories and exhibitions. The content provided by Covers.co.uk compliments Trinity Mirror Group’s excellent columnists and up-to-date news service.
"Trinity Mirror Group shares our passion to provide the best sport coverage available online" John Costello, General Manager of Covers.co.uk said. "Adding Covers.co.uk content to these sites will be very popular with readers ensuring that this partnership will be a success."
Covers.co.uk is based in Galway, Ireland, and is part of the Covers Media Group a wholly owned subsidiary of SportsDirect Inc. Since its launch in August 2005, Covers.co.uk has expanded to offer not only detailed statistical coverage of football but also editorial and analysis from a dedicated team of journalists. The information provided by Covers.co.uk to the Trinity Mirror Group may be accessed at: covers.dailyrecord.co.uk
About SportsDirect Inc:
SportsDirect Inc. is the world's leading online media organization for sports statistics, odds and news from a gaming perspective. SportsDirect Inc. and its subsidiaries operate properties such as Covers.com, Wagerline.com and Coversexperts.com and were founded in 1995. In addition to publishing, SportsDirect Inc. provides content to companies in the online and wireless industries such as USAToday and MSNBC. For more information please visit: www.sportsdirectinc.com.Media Contact For SportsDirect Inc:
Bill Organ
VP Operations and Sales
1-866-756-9771, Ext 351
