Site Channels
Channel Highlights
Unlike other networks we offer complete transparency of our network sites through providing you a list of all publishing sites currently in our network and offering you reports that show you exactly where your ads have been.
Our network consists of hundreds of small to large sport sites all falling under one of our designated site channels. Some of our main channels include:
- SportsDirect’s National News Channels provide news, scores, and statistics for a wide variety of sport content consumers. Sites in our network like USAToday (sports) and ProSportsDaily.com cater to a more general sports audience. This channel provides the widest reach in the sports category.
- SportsDirect’s Team Fan Sites Channel provides fan pages for college and professional teams. These sites tend to cater to the die hard team fanatics. Whether they’re cheering in the stands or wielding the remote control, this group has a great passion for their team or sport. Generally these sites attract visitors in the younger age bracket.
- SportsDirect’s Fantasy Channel provides information and fantasy contests to the sports enthusiasts. Sites like Rotowire.com or ProFantasySports.com are a hub for fantasy players to review stats and trends about their current fantasy leagues. Fantasy players spend an average of 5.7 hours a week on fantasy sites. Twenty-two percent of American males age 18 to 49 play fantasy sports.
- SportsDirect’s Social Networking Channel sites provide a gateway for sports fans to discuss the latest in sporting news and events. Over 13% of online sports content users read/post sport related messages in forums, boards, or blogs.
- SportsDirect’s Gaming Channel provides sites that appeal to sports fans with an appetite for some casual sport wagering. Pages will include sports contests, odds, and match up information. These sites tend to attract visitors with a higher than average income. They also appeal to older visitors with over 96% of visitors falling in the 25 – 54 age brackets.
